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MAGNA Blogs

May 8, 2018 // Actueel • MAGNA Blogs

Coca-Cola Nederland lanceert het nieuwe merk Fuze Tea groots en impactvol!

Coca-Cola Nederland lanceert het nieuwe merk Fuze Tea groots en impactvol!   De uitdaging In januari heeft Nederland kennis gemaakt met het nieuwe ijstheemerk Fuze Tea. Qua volume-ambitie zal Fuze Tea de grootste introductie van Coca-Cola Nederland zijn sinds de introductie van Coca-Cola zero, 10 jaar geleden. De uitdaging voor de Out of Home inzet …

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March 23, 2018 // Actueel • MAGNA Blogs

Transfer carrousel op gang in Radioland

Transfer carrousel op gang in Radioland Vanochtend werd radio minnend Nederland opgeschrikt door het nieuws dat Edwin Evers eind 2018 de ochtend van Radio 538 gaat verlaten. Hoogstpersoonlijk vertelde hij de buitenwereld dat hij na ruim twee decennia ochtendradio wil herbezinnen en nadenken over de toekomst. De impact van zijn vertrek zal enorm zijn. Dit …

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Over MAGNA

MAGNA Netherlands is de gecentraliseerde inkoop- en onderhandelingsunit binnen IPG Mediabrands op het gebied van intelligence, investment en innovation. MAGNA behartigt de inkoopbelangen van de IPG Mediabrands-bureaus UM, Initiative, Thrive, Reprise en Yune.

MAGNA NETHERLANDS

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1076 DA Amsterdam
Tel: 020 799 3100

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